2025 Summer Market Must-Haves

This season, our marketing team made stops in Dallas, Atlanta, and Las Vegas to take in the energy, explore the trends, and spotlight what’s resonating on the show floor.

From proven best-sellers to exciting new finds, we covered a lot—and we’re bringing the highlights straight to you. For retailers, market is part thrill, part marathon. It’s an essential time to source fresh products and discover new brands—but with so much happening at once, it’s easy to miss a few gems.

To make sure nothing slips through the cracks, we’ve pulled together a curated look at standout items across key categories. Whether you made it to market or not, you’ll be in the know and ready to plan your next buy with confidence.

  • Hazel Mazel

  • Beatriz Ball

  • Stonewall Kitchen

  • Capri Blue

You must be registered and signed in to shop and view pricing.

sign in  Register to Shop

  • Hester and Cook

  • Shiraleah

  • Rifle Paper Co.

Merry Moments & Must-Have Magic

This season, fill your shelves with merry must-haves that mix tradition with a twist—think cozy, colorful sweaters, festive accessories, and whimsical nutcrackers that add personality to every celebration.

Bright accents, metallic touches, and reimagined classics are bringing fresh flair to familiar holiday palettes. To make shopping easier, offer thoughtfully packaged gift sets, ready-to-wrap treasures, and decorative pieces that double as presents. From charming tabletop accents to standout ornaments and seasonal serveware, it's all about finding items that feel personal, playful, and polished. With the right mix of style and simplicity, your store becomes the go-to spot for joyful gifting—and a little extra holiday magic.

  • DEMDACO

  • Dr. Squatch

  • Michel Design Works

Small Surprises & Stocking Stuffers

This holiday season, make your store a go-to destination with a thoughtful mix of ready-to-gift treasures and budget-friendly finds.

As shoppers look to give meaningfully while staying mindful of spending, smaller-scale items like travel candles, mini wellness kits, novelty accessories, and treat-sized indulgences are perfect for stocking stuffers, hostess gifts, and cheerful little add-ons. These easy-to-grab gifts offer big impact without a big price tag. By curating a variety of price points across festive, feel-good products, you’ll help every customer find just the right gift—turning your store into a one-stop shop for holiday joy, no matter the budget.

  • Capri Blue

  • Glasshouse Fragrances

  • Thymes

Seasonal & Signature Scents

Customers are craving more than just décor—they want experiences, and scent is leading the charge in turning everyday spaces into soothing sanctuaries.

This market season spotlighted elevated candles, sleek diffusers, and app-connected devices that make scent feel personal and smart. With the home fragrance industry on track to reach $19.4 billion by 2030 (growing 8.6% annually), the demand for sensory-driven products is only heating up. Pura continues to be one of the most searched brands on Ivystone.com, signaling strong interest in tech-meets-luxury fragrance. Candles, especially those with spa-like or upscale notes, remain retail staples—generating $3.14 billion in U.S. sales each year. Their wide appeal and ready-to-gift packaging also make them a go-to for holiday shoppers. Pro tip: Half of all candle sales happen in Q4, so August and September are key months to stock up.

  • Hazel Mazel

  • Napa Home & Garden

  • Sunday Citizen

Cozy Corners & Comforting Touches

Creating a sense of calm at home is more important than ever—and consumers are leaning into all things cozy to do just that.

This season’s cozy aesthetic blends texture, warmth, and thoughtful detail. Trending color palettes center around browns, creamy neutrals, and grounding greens—creating a warm, nature-inspired foundation. You'll also spot playful checkered patterns popping up as accents, along with natural woods and woven elements that add depth and authenticity to the space. Retailers can meet this moment by offering versatile accents that invite relaxation without a full redesign. From plush throws and tactile textiles to earthy décor and organic shapes, it’s all about stocking the little luxuries that help customers carve out comfort and coziness in every corner of their homes.

  • Beatriz Ball

  • Bourbon Barrel Foods

  • Stonewall Kitchen

Flavorful Finds & Gather-Ready Goods

Gourmet food gifts continue to shine—especially during the holidays, when home entertaining and festive gatherings are in full swing.

Customers are looking for thoughtful additions to their seasonal celebrations: from curated charcuterie kits and savory snacks to artisanal spreads and sweet treats that elevate any table. Entertaining pieces like cheese boards, serving sets, and stylish tabletop décor round out the mix—ideal for hosts who love to gather in style. Host and hostess gifts are also top of mind, with shoppers seeking ready-to-gift items that feel both useful and elevated. Whether it’s a beautifully boxed treat or a kitchen accent with personality, these picks add flavor, charm, and ease to holiday shopping. In 2025, the focus is clear: celebrate, savor, and share the season—right at home.

  • Consuela

  • Shiraleah

  • TGB Brands

Cozy Color & Closet Confidence

As we head into the heart of the season, fashion is leaning into bold color, soft texture, and wear-everywhere versatility.

Think cozy knits and relaxed silhouettes in rich tones—like deep greens, berry reds, and warm neutrals—that bring comfort and personality to cooler days. Metallic accents and mixed materials are also trending, adding a subtle shimmer to everyday looks. Accessories still play a supporting role, with charm details, stackable rings, and playful touches that bring individuality to any outfit. Even bags are getting an upgrade—blinged, textured, or patterned for that extra punch of fun. With a curated mix of cozy and colorful, shoppers can build effortless looks that feel both current and uniquely their own.

New Showroom Brands

Discover new products for your store when you explore brands that were new to our showrooms for 2025 Summer Markets.

 

Adesso

SHOP ADESSO

Demdaco

SHOP Demdaco

Glasshouse Fragrances

SHOP Glasshouse Fragrances

Hester and Cook

SHOP Hester and Cook

Kimberly Hodges

SHOP Kimberly Hodges Art and Design

L'AVANT COLLECTIVE

SHOP L'AVANT COLLECTIVE

PARKER & HYDE

SHOP PARKER & HYDE

SUNDAY CITIZEN

SHOP SUNDAY CITIZEN

TWIRL COTTON CANDY

SHOP TWIRL COTTON CANDY

VONDELS

SHOP VONDELS

WINDY O'CONNOR

SHOP WINDY O'CONNOR

Ivystone

BACK TO BLOG